Our Team
One of the things you will probably notice in reading these brief profiles is that the great majority of our team have been with us since IBP Strategy and Research started in 2002 (and many of us worked together for a good while before that). This stability in our team gives our clients the reassurance that they will be serviced by a highly professional and experienced team that knows how to work together to provide the best value to our clients.
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Eddy Graham - Director
Eddy is an experienced and well respected consultant whose interests extend across a wide range of economic, social and business spheres. Eddy has expertise across the full range of quantitative and qualitative research disciplines but marries this with a highly insightful and strategic approach. He is an accomplished group facilitator and, in addition to his consultancy and research work, teaches across the UK on issues such as community engagement, sustainable communities and economic development. He has a first degree in Politics from Stirling University and holds the Diploma of the Chartered Institute of Marketing and the Certificate of the Market Research Society as well as an MBA from Glasgow Caledonian University. Eddy is also an affiliate member of the Market Research Society and a Fellow of the Institute of Leadership and Management. His interests outside of work include current affairs, football, tennis and family.
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Elspet Brown - Survey Manager
Elspet has 30 years experience in market research, starting as an interviewer for MIL, one of the largest market research companies in the UK at that time. She then became a supervisor, first for MIL then NOP. For a number of years she was the Assistant Scottish Regional Manager for NOP before becoming the Field Manager for T.L. Dempster from where she joined IBP at its inception. She is responsible for the administration of all aspects of fieldwork and is closely involved in day-to-day client liaison and project management. She is experienced in a wide variety of market research techniques and has been involved with many different types of clients such as Local Authorities, Housing Associations, Scottish Enterprise and Government Departments.
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Fraser Gilfillan - Consultant
Fraser Gilfillan started his career in a marketing role in the construction industry before joining the research company T.L. Dempster as Data Analyst from where he joined IBP at its inception. Fraser's role now extends to a range of interviewing and focus group facilitation work as well as heading up IBP's data processing and analysis function. He specialises particularly in analysis work for social landlords including comprehensive affordability analysis. Fraser holds a BA in Marketing from the University of Paisley and the MRS Advanced Certificate in Market and Social Research. In his spare time, Fraser is a keen, and relatively accomplished, ice hockey player.
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Fraser Grieve - Research Analyst
Fraser joined IBP's team in February 2009. Prior to this he worked for a period of time in the PR industry and managed his own independent record label. Whilst at IBP, Fraser has undertaken focus group and interview work, as well as database development and data analysis, for clients such as: Business Gateways, Scottish Enterprise, Local Authorities and various voluntary organisations. He holds a BA in Marketing from University of the West of Scotland and is in the process of accomplishing the Chartered Institute of Marketing Professional Diploma. Fraser has played drums for 14 years in various bands with other hobbies including reading, creative writing, photography, cooking and Sudoku. He is a member of the Scottish Music Industry Association and the Cross Party Group for Culture and Media.
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Callum Mackinnon - Associate Consultant
Callum is an experienced consultant with particular expertise in the education sector having worked as market research manager at Glasgow Caledonian University for eight years before moving into consultancy six years ago, firstly with T. L. Dempster and latterly with IBP. His work at IBP is focused particularly on economic and business development research. He also pursues his research interests in other areas through his own company CJM Research. Callum has a BA (Hons) 1st Class, in Marketing and Communication and is an experienced consultant having spent over 14 years managing and conducting market research projects. Callum is perhaps the most active member of our team, participating regularly in 5-a-side football and other sports.
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Peter Meehan - Consultant
Peter has been with IBP since its inception, initially as a data analyst before progressing to his current position. Peter has been particularly active in our work with Local Authorities, managing a number of Citizens' Panels and working on residents research projects. He has also had a particular involvement in our work with student bodies and other voluntary organisations. Peter's first degree is in Chemical Engineering and he has a Masters in Operational Research from Strathclyde University. He is particularly skilled in the analysis aspects of our work with his Masters dissertation focusing on a quantitative analysis of the drivers of satisfaction within a Scottish Local Authority. Peter's interests out of work include current affairs, cooking and football.
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Lynsey Fisher - Administrator
Lynsey too has been with IBP at the outset and provides high quality administrative support to the Director and consultancy team as well as supporting the delivery of a range of research projects. She is also the voice that people are most likely to hear when they first call IBP.
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Interviewing Team
Our interviewing team, many of whom have been with us from the start, are highly experienced and professional at what they do, being trained to all the appropriate industry standards. However, we also encourage them to bring a human touch to the interviewing process, treating interviewees as individuals and building a rapport with them rather than mindlessly reading from the script. We deliver telephone interviews from our offices in Lanarkshire and have full coverage of Scotland for field research projects.
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Data Processing Team
We provide a full data inputting and processing capability for large-scale surveys, quickly and efficiently providing data from large-scale surveys. In 2009 alone, we analysed well over 50,000 completed questionnaires. Data can be provided in a variety of formats (including SNAP, SPSS, Excel). This service supports our wider strategy and research work but is also available on a stand-alone basis to clients that simply need large quantities of data to be analysed and presented in a usable format.
